Some of the world’s biggest brands already use Archive to run their influencer campaigns. Combining filters across collections, saved views, and reports make it possible to track gifting campaigns, seasonal launches, live events, and more.
These hyper-customizable workflows have been one of the most popular parts of Archive since day one. But the truth is, not everyone has time to build their own system from scratch.
Sometimes, you just want a tool that saves you time by doing all the hard work for you. And isn’t that the Archive way?
Archive’s new Campaign Dashboards let you track campaigns live from your very own mission control center.
Review content, manage creators, and measure results, from the campaign prep stage through to reporting. Here’s how it works.
Never miss another story
Set up your Campaign Dashboard in a couple of clicks
Creating a new campaign is simple. First, name your campaign and add a date range.
Decide whether you want to include content from everyone, or only from specific social profiles.
Choose whether you want to include all content, or only posts with specific hashtags or @mentions.
That’s it. Your live Campaign Dashboard will be active immediately.
You can review content as it comes in and track real-time campaign stats like reach, impressions, engagement, and EMV.
When you’re ready to share your results, just send your team a public link to the campaign (no Archive login needed).
Or post the public link in your Slack — now your team can check the live Campaign Dashboard anytime they want instead of constantly pinging you to ask if @alixearle posted yet
Who uses Campaign Dashboards?
Who uses Campaign Dashboards?
Check out the 3 most popular ways to use Campaign Dashboards:
- Event content: Hosting a pop-up, meet-up, dinner, or launch? In-person events are a big deal in influencer right now; track every post they generate in one place.
It’s easy to add posts to the campaign if influencers forget to tag you, or exclude posts from other sources — they’ll still be saved in your Archive library.
- Creator management: Paid partnerships popping off? Killing it at gifting? If you’re working with 100 creators or 10K, track them in specific campaigns.
Measure creators’ posts against their contracts and review their content at a glance, or manage which creators post about you after a big seeding push.
- Advanced controls: Let’s say your community is huge and super engaged. You’re hosting an event and launching a product on the same weekend. You’re running 3 gifting campaigns at the same time.
Manage multiple concurrent campaigns, each from their own unique dashboards, even if the same influencers are participating across multiple programs.
Live campaign tracking is an influencer marketer’s dream
For most influencer marketers, campaign tracking is a tedious manual process. There are too many moving parts, too many cats to herd, and too many business tools to manage.
Doing everything manually means balls get dropped, whether content goes missing, team visibility gets blocked, or the stats are always out of date.
Then there’s agency life. You’re doing all this hard work to run influencer for big brands. Why would you wait 3 weeks to send your client a recap deck, when you can share a public link that lets them see their results live?
You can even whitelist our reporting — just talk to our team.
We built Campaign Dashboards to solve that problem. We packed everything influencer marketers need to build, track, and manage campaigns successfully into one glorious mission control center.
No more manual effort, no more mess of mismatched tools and spreadsheets.
Book a demo and our team will give you an inside look at Campaign Dashboards (plus a free 15-day trial in Archive).
