Lessons From Creator Partnerships With OpenAI, Anthropic and Microsoft Security
Jasmine Wong is an AI and product security engineer, and she is also a creator. She has worked with OpenAI, Anthropic and Microsoft Security, and 90,000+ people follow her for AI and cybersecurity, which means they trust her with technical advice.
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In this session
1.
What creative control actually costs you in B2B
2.
How enterprise B2B brands brief to get a creator's best work
What you'll get
Full access to the complete session
Real tactics from practitioners, not theory
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About the webinar
Jasmine Wong is a security engineer and a respected voice in B2B AI and cybersecurity, working with an audience of 90,000+. She has partnered with OpenAI, Anthropic, Microsoft Security, Cisco, Cursor, Replit, Coursera and Miro. Her audience trusts her with technical advice, which means that trust is what a brand is really buying. Working with creators in B2B is a run of small decisions: how you reach out, what goes in the brief, what you ask for in the contract, and how your notes come back. Each one either builds trust or spends it, and it shows up in the content itself. This is a class in session for anyone running a creator program. Paul Benigeri, founder and CEO of Archive, takes the workflow one stage at a time with Jasmine giving the do, the don't, and what to do instead. Before Archive, Paul built the influencer program at Ketone IQ, finding creators by hand and running the whole thing out of spreadsheets, so he has sat on the brand side of this too.
